nexus

25 Chart Street
London, N1 6FA.

+44 (0)20 7749 7500

View on Map

General enquiries:

info@nexusstudios.com

Recruitment enquiries:

jobs@nexusstudios.com

Script and director enquiries:

Judy Hill
Executive Producer New Business

judy@nexusstudios.com

Interactive & digital enquiries:

Luke Ritchie
Executive Producer Interactive Arts

luke.ritchie@nexusstudios.com

USA
Advertising enquiries
Free Agents

+1 212 255 2252
patricia+xavier@freeagents.co

Canada
Advertising enquiries
Hesty Reps

+1 416 482 0411
hesty@hestyreps.com

France
Advertising enquiries
Henry de Czar

+33 1 4316 5640
jean@henrydeczar.fr

Germany
Advertising enquiries
Tony Petersen Film

+49 30 2787 9890
katrin@tpfilm.de

Embed this video

Customise size
x

Dorset Cereals

Life Begins At Breakfast

This warm and witty spot showcases Dorset Cereals’ personality and links to nature, aiming to build on the emotional connection between consumers and the brand. Directed by Conor Finnegan, the ‘Life Begins at Breakfast’ message uses entertaining animal characters supporting the brand image to reinforce how important breakfast is to starting the day.  

The brief was to create a world where Mike, a bird DJ who works at Dorset AM, wakes the nation with his early morning radio show, Dawn Chorus. It was a tight enough schedule from initial go-ahead, with just two weeks for model/ character-maker, Jessica Dance, to create all 18 characters (each one lovingly crafted in 100% organic British lambs wool). Meanwhile, Andy Gent and his team were creating the miniature sets and props that make up the film. We had a two day shoot at Clapham Road studios where we shot all the puppets live-action on set, puppeteering them on sticks and creating walk-cycles with lumpy wheels. After the shoot it was back to Nexus HQ where we began adding all the 2D animated arms, legs, wings, eyes and 3D beaks, etc. It was lovely to see the film come together from initial designs to sets and characters being built to finally adding the VO and animation. Each step getting closer to the finished product.

Director

Conor Finnegan

Discipline

2D
Live Action

More by this director

View all

Film - Fluffy Mc Cloud

Short Film - Fear of Flying

Android - Be together. Not the same.