nextdoor's product film for Vitra skilfully blends traditional 2D character animation with CG. The film illustrates home-life unfolding around the Mariposa sofa; from Friday night movie marathons and Saturday morning play sessions, to rainy Sunday reading. The camera moves 360 degrees around the sofa and we watch its role change with each family member’s interaction, using the flexibility of the arms and back to suit their needs.
Jack Cunningham of nextdoor says “I leapt at the opportunity to work with Edward & Jay and try out this exciting new approach to animation. It was a great excuse for me to explore merging a photoreal CGI aesthetic with lo-fi, playful hand drawn animation.”
Jack also created a special Tumblr site full of GIFs from the video - check it out here