Happy Earth Day

To celebrate this year’s Earth Day, we’re reflecting on a few of the innovative projects that have made a positive contribution to the world. From promoting rewilding and conservation, to taking action against water shortage and elevating sustainable farming, we’re making steps to lead and inspire a more compassionate lifestyle. Scroll down for our commitment to fighting climate change.

‘Back to the Start’ for Chipotle by Johnny Kelly

This animated anthem for Chipotle Cultivate Foundation eloquently highlights their drive for ethical, sustainable farming. Chipotle founder Steve Ells shared vision and passionate efforts to source food on a more sustainable and ethical basis with Director Johnny Kelly, fuelling the development of this poignant story.

Find out more here.

‘Bring Nature Closer’ for SUGi by Mark Perrett

SUGi is an organisation dedicated to conserving and enhancing nature through a series of ‘rewilding’ projects across the world. As part of a new initiative with Breitling, SUGi asked us to help them bring their updated message to life showcasing some of the ideas and projects they were already involved in.

Find out more here.

‘The Girl Who Built A Rocket’ for WaterAid by Neeraja Raj

Neeraja’s beautifully crafted film was featured as part of a campaign focused on finding new ways to engage the public in the global water crisis, and to drive consideration for the charity and its work. Coinciding with three Mars missions going into orbit, the piece includes a voiceover by award-winning journalist Sir Trevor McDonald and features a specially composed soundtrack of David Bowie’s iconic Life on Mars, 50 years after its original release.

Find out more here.

‘Yakuno Jitsugetsubushi’ for Wednesday Campanella by Sojiro & Eri

Sojiro & Eri pay homage to Mother Nature in this visual masterpiece for Japanese music group Wednesday Campanella. Filled with surreal beauty, the metamorphic film celebrates a vast array of natural forms in all their glory.

Find out more here.

‘The Gruffalo Spotter’ for Magic Light Pictures and Forestry Commission England by Sam Southward

In support of green spaces we helped develop a unique app with Forestry England, encouraging families to visit all 26 of their sites. Families are encouraged to follow a trail of clues, tracking footprints of their favourite characters from The Gruffalo enabling them to have a unique forest experience.

Find out more here.

‘Google 3D Animals’ for Google AR Search

Working closely with Google’s creative team, we helped test the potential of AR enabled search by populating the engine with 3D life-sized animals that can magically appear in any real-world setting. They have allowed people to interact with wildlife in a totally new way and one which doesn’t require animals to be held in captivity. The project went on to win PETA’s ‘Proggy’ award for ‘helping to create a more humane world’.

Find out more here.

Our commitment to Ad Net Zero

At Nexus Studios, we are recognising the enormity of the climate crisis and our role within it. We want to uphold our position as a future thinking company, that is why we are one of the founding signatories of the industry’s strategy to tackle climate change. The Advertising Association launched the Ad Net Zero Action Plan to reduce the carbon impact of UK Advertising to reach (real) net zero by 2030.

Find out more here.