Helvetica

Whitewashed the world, took us up close and personal, cheated on a cheater, got us festival ready…

Hans Vercauter and Francois Mercier formed Helvetica in 2013 and since then have aimed their cinematic and occasionally surrealist style at commercial campaigns for brands including Alfa Romeo, Hello Bank and Lavazza.

With a strong performance and emotional dimension, their films are visually sophisticated and often technical at the same time. They pride themselves in always approaching the brief with a unique manner and a slight hint of humour. They recently brought to life the comedic spot for e-payment brand Payconiq and beautifully captured the sentimental value of enjoying time with family and friends in a heartwarming spot for Cote D’or.

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