As AWE USA 2023 lands in California this week, we’re marking our calendars for two exiting talks featuring our Head of Immersive, Pablo Colapinto. A key moment in the XR calendar every year, the AWE community is pursuing the goal of building a 1 trillion dollar XR industry by 2030, while ensuring the outcome is a world worth living in.

On Wednesday, Pablo will tackle the impact of VPS solutions for consumers with Juha Lystila, VP, Sales, Americas at Immersal. Then on Friday he’ll host an exciting panel filled with product leaders across the field of XR wearables featuring, Monica Arés, Founder of Th3 Third Door, Martin Herdina, Sr. Director XR at Qualcomm and Cerilenne Menendez Mendoza, XR Lead at T-Mobile. Tickets available: here.

---

Hyperlocal Imagination: How Visual Positioning Systems are Changing the Landscape for Audiences

The landscape around us is changing – VPS solutions open possibilities for location-based experiences for tourists, shoppers, sport event visitors – everyone who is out and about. How to tackle that challenge and make those experiences engaging – Juha Lystilä and Pablo Colapinto will discuss this in their presentation.

When: 31st May, 12:00 PM – 12:25 PM (PDT)
Where: Grand Ballroom B
Who: Pablo Colapinto (Nexus Studios) and Juha Lystila (Immersal)

---

XR Roundtable: The Future of Eyewear in Practice

Join a timely and compelling conversation between product leaders across the field of XR wearables. Nexus Studios hosts a roundtable between innovators at Qualcomm, T-Mobile, and Meta, to explore both present and future trends in HMD AR applications. Spanning both consumer and enterprise solutions, from personal computing, to remote work, to multiuser gaming, hear how professionals are thinking about, preparing for, and executing on the upcoming era of HMD-based augmented reality. What projects, products, and processes will inspire you to see the world anew?

When: 2nd June, 1:05 PM – 02:00 PM (PDT)
Where: Grand Ballroom H
Who: Pablo Colapinto (Nexus Studios), Monica Arés (Th3 Third Door), Martin Herdina (Qualcomm) and Cerilenne Menendez Mendoza (T-Mobile)