We were thrilled to see Smith & Foulkes’ ‘It’s Everyone’s Journey’ included in their best motion design adverts of 2020 list. They noted that “to convey its sensitive and serious message in a light-hearted fashion, the charming ads used animal characters as visual metaphors to highlight how people’s behaviour can change when taking public transport.”

Watch ‘It’s Everyone’s Journey’ here.
Read the full article here.