Thrilled to share that Welcome to the City of Love, directed by Fx Goby, was featured in the prestigious APA Show last week. Celebrating the best the UK industry has to offer, it was another stellar year with creatively innovative and expertly crafted work. Congratulations to Fx, the team who worked so tirelessly to bring this special project into the world and our incredible collaborators BBC Creative and BBC Sport. 

In this beautifully crafted film, Fx Goby draws a powerful parallel between the passion of romantic love and the intense devotion athletes have for their sport. The audience is shown a stunning choreography of  58 shots and 36 athletes, all in just 60 seconds. The expertly crafted piece is a dynamic and moving tribute to sporting passion.

Learn more here.