Facebook x Adidas

— Adidas AR

Teaming up with Instagram, David Beckham and Youtuber Ninja, we helped Adidas launch their new store on Oxford Street.

For a little extra buzz, we crafted three Augmented Reality Instagram filters using their latest SparkSpot technology which were exclusively available in store.The filters proved so successful that they are being rolled out to the other Adidas flagships as well.

‘Loop’ filter named after the Loop shoe made from 100% recycled materials 

‘4D’ filter inspired by the 4D printed Adidas shoe

Euro2020 filter with game element

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