Fasten your seatbelts and take off with Frequent Fryers’ summer launch. To celebrate two brand new McShaker™ Fries flavours, Nexus Design Studio and Felix Massie worked with Cosette and McDonald’s Canada to create a whimsical airport-inspired world. The campaign, spanning TV, OLV, OOH, and digital, takes you behind the scenes into a McShaker Fries workshop full of quirky cogs, gears and flying gizmos.

Behind the Scenes

As fries fly, bounce, and shake the eclectic mix of machines and gadgets work together in perfect unison with each part slotting together perfectly. Using Adobe Animate and Procreate, these fun tests were quickly generated to visualise concepts.

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