Mattel & Verizon
Barbie StreamHouse
In a festive collaboration with Verizon, Mattel’s Barbie, and director Siqi Song, Nexus Studios brings Barbie’s Dreamhouse to life in a playful stop-motion holiday spot. Celebrating Barbie’s 65th anniversary, the ad reimagines her iconic Dreamhouse as a “StreamHouse” powered by Verizon Home Internet.
Starring real Barbie and Ken dolls (11 Barbies, 3 Kens, and 1 dog, Miss Honey), Siqi embraced their natural joint limitations to enhance the nostalgic play experience, mixing stop-motion with live-action elements for added humor. Working closely with a host of talented women creatives, each room was meticulously designed to create a distinctive look for every scene. Key dolls were styled by Mattel’s Doll Stylists, who crafted unique hairstyles and outfits for each “cast” member, adding personality to every frame.