Telstra & Apple
Wherever They Go
Small canvas. Big Adventures.
Director Laurie Rowan teamed up with +61 and Telstra to tell a story in the space between a wrist and an elbow. For Telstra’s Apple Watch range, the brief was to land for both the child on the adventure and the parent looking to keep them safe. Choc-full of sea creatures and swamp monsters, the pair of spots capture the joy of childhood adventure with an aesthetic that’s bouncy, tactile and brightly detailed.
We knew that a crab crawling over a child’s arm could tip from delightful to unsettling in a heartbeat, so each creature was reduced to something toylike and simplified: iconographic representations drawn from a childlike imagination, all this while seamlessly fusing CG and live-action footage of the Apple Watch.
Making Of
Client
Telstra and Apple
Agency
+ 61 with TBWA Sydney Pty Ltd
Production Company
Nexus Studios
Director
Laurie Rowan
NEXUS STUDIOS
Production Company
Nexus Studios
Executive Producer
Anthony Austin
Producer
Ruyi Meer
Production Manager
Edith Chappey
CG Supervisor
Florian Caspar
3D Generalist
Eder de Souza
3D Rigger
Niko Rossi
3D Animator
Tessa el Miligi
2D FX Animator
Nino Sgatti
Lighting & Rendering
Patrick Tomasini
Compositor
Ignacio Vicent
Senior Editor
David Slade
Editor
Daniel Budin
Andrea Zantiras
PR & Marketing
Nancy Edmondson
Esme Harvey-Otway
Talent Manager
Indiana Wilson
Talent Acquisition Manager
Sophia Whyte
MIGHTY NICE
Shoot
Mighty Nice
Sydney Team
Executive Producer
Tina Braham
Producer
Chloe Marshall
DOP
Simon Higgins
First AC
Jonathan Heighes
Gaffer
Clay Elliot
Standby Props
Trent Rogan
DIT
Jason Yee
VFX Supervisor
Gary Fouchy
MUSIC / SOUND
Sonar Music
Voice Over Talent
Virginie Laverdure
Scout Management