Created the first ever coded TV commercial. Treated New Yorkers to a psychedelic animation for Ray Ban projected onto two prominent buildings in Manhattan. Told the story of how Eugene’s personal quest for spiritual enlightenment led to romance and despair.
Nicolas Menard’s eye-catching, big, bold, beautiful and playful universe combines illustration and graphic design with a poetic and conceptual approach.
Off the back of winning best animated short for his film, ‘Wednesday With Goddard’, at SXSW Film Festival and official selection at Annecy, Nicolas was celebrated in the Saatchi & Saatchi Young Director Showcase as one of twenty of the hottest young directing talent working today. Since then his work for brands including MTV, New York Times and Vanity Fair has gone on to be recognised by the likes of It’s Nice That, AdAge, Campaign and The Drum.
Nicolas’ most recent endeavours include the beautifully detailed stop-motion spot for Corona which features Hollywood star Gael Garcia Bernal and takes viewers on a journey through the intertwined history of Corona and its country of origin, Mexico. The piece has picked up several key industry accolades including best animation at the PR Week Awards. He also directed a collection of charming and clever animations for Facebook Groups and the world’s first coded TV spot for Habito.